The whole Brand / Ross thing...OK, here goes.
Now, with your views on what was said, how it was said and to whom put aside for a minute, can I just point out one thing that struck me about this mad little affair?
The biggest news story revolved around...radio.
Yes, that's right - the thing you make a living out of. Radio!
Two radio presenters on a radio show produced content that was broadcast on the radio.
What have the newspapers and TV been talking about all week?
Radio.
What does that do? It gets the general public talking about radio.
With the premise that no publicity is bad publicity, don't you think that this was a a heck of a week for radio?
Over 25,000 people complained after hearing (or not) the show. I know some stations that would kill to even have 25,000 listeners!
All of these people discussing and debating the merits of radio.
Brilliant, in my opinion.
Now you can't pre-programme that kind of thing into your iPod :)
Radio thoughts and bits from Brian McColl. www.bmacmedia.com
